Keith Hessel

Blog by Keith Hessel

Turning Customer Fury into Loyalty: Master the BLAST Method for Small Business Success
Explore the BLAST method for turning angry customers into loyal advocates by focusing on believing, listening, apologizing, solving, and thanking.
12/15/25 09:00 AM - Comment(s)
Understand the benefits of Better Business Bureau (BBB) accreditation for your small business and how it can enhance trust, provide a competitive edge, and improve your online presence.
11/17/25 09:00 AM - Comment(s)
Why Five-Star Ratings Aren't Always a Good Thing for Small Businesses
Discover why chasing a perfect five-star rating may not be the best approach for your small business and learn how to use constructive feedback to fuel growth and build authenticity.
10/20/25 09:00 AM - Comment(s)
The Three-Strike Rule: Protecting Your Team from Abusive Customers
Learn how to implement the "Three-Strike Rule" to protect your team from abusive customers, creating a safer, more supportive work environment and ensuring consistency.
09/15/25 09:00 AM - Comment(s)
Not My Problem? Think Again.
Understand why employee morale is a critical responsibility for leaders, learning how to create a thriving workplace by actively listening to employees and prioritizing their well-being.
08/18/25 09:00 AM - Comment(s)
How to Avoid Costly Turnovers in Your Small Business
Learn how to retain valued employees and reduce costly turnovers by fostering open communication, providing growth opportunities, and prioritizing work-life balance.
07/21/25 09:00 AM - Comment(s)
Unlocking Business Efficiency: How Process Improvement Drives Success for Small Businesses
Understand how process improvement can drive efficiency, save time, and boost employee morale. Learn to streamline workflows and create a culture of continuous improvement.
06/12/25 12:05 PM - Comment(s)
Moving Management to the Background: Empowering Your Team and Transforming Leadership
Explore the benefits of background leadership, shifting from micromanagement to empowering your team, fostering a more engaged workforce and positive work culture.
06/12/25 12:05 PM - Comment(s)
Management Oversight: Striking the Right Balance for Small Business Success
Discover the difference between foreground and background management and how to find the right balance of oversight that empowers your team while ensuring quality and success.
04/21/25 09:00 AM - Comment(s)
Unlock the Power of Customer Loyalty and Retention: A Simple Strategy for Small Business Success
Learn how to boost profits by prioritizing customer retention over acquisition, implementing strategies for personalized communication, loyalty programs, and feedback systems.
03/17/25 09:00 AM - Comment(s)
Is Employee Turnover Really "Not an Issue"? Here's Why Your Business Might Be Stagnating
Challenge the assumption that low employee turnover is always good, learning how to identify hidden issues and create a culture of continuous improvement that values and retains employees.
02/17/25 09:00 AM - Comment(s)
At Your SERVE-ice
Explore the philosophy of "Live to Serve, Serve to Live" and how it can transform your small business by prioritizing service, customer relationships, and a purpose-driven approach to leadership.
01/20/25 09:00 AM - Comment(s)