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It’s a BLAST to SERVE Podcast:

Customer Service Excellence That Builds Retention

Customer service doesn’t fail because people are lazy.


It fails because they’re untrained.


It’s a BLAST to SERVE is a humorous, practical podcast that breaks down real customer service stories and shows how better service creates loyal customers, stronger reviews, and long-term retention.


Hosted by Keith Hessel, founder of Serve Business Consulting, each episode turns everyday service chaos into clear, actionable lessons using the proven SERVE method.

What This Podcast Is About

Every episode starts with a real customer service story.

  • Sometimes it’s painful.
  • Sometimes it’s funny.
  • Sometimes it’s painfully funny.

We read the story in full, react to it honestly, and then break it down using:
Smile
Engage
Relate
Verify
Extra Mile

Because customers don’t leave over one bad moment....They leave when no one fixes it!

Who This Podcast Is For

This show is for you if you are:

  • A small business owner trying to protect repeat business

  • A manager or leader responsible for service quality

  • A frontline employee who wants clearer tools and less stress

  • A customer experience professional who wants real-world examples

No corporate fluff.
No buzzwords.
Just real service, explained simply.

Want to Be Featured on the Show?

The ultimate goal of this podcast isn’t Reddit.

It’s you.

If you have a customer service story — good, bad, awkward, or legendary — I want to hear it.

You can submit:

  • Written stories

  • Voice recordings

  • Short videos

Your story may be featured in a future episode.